All our feelings serve to get us to and keep us in the state of high love, which is our ultimate essence. However, the essence of human life is suffering when we identify with our limited personality, thus the dilemma we are faced with.

We can therefore only find lasting peace and love within us, and, from that place of high love, bravely enter the human experience with all its feelings to reach our highest potential making the human experience the most beautiful piece of art possible.

Our quest to alleviate suffering brings out the greatest expansion and thus a rich life experience for us. Read my book Lighten Up To Be Enlightened! that I wrote for our daughter to alleviate her human suffering as much as possible.

”From the very first pages of the book ’Lighten up to be enlightened’ I felt like the book was putting in right words for all the mixed thoughts I had. Reading the book made me happy all the time, and I felt inspired and joyful. I will definitely read this book many times! The book gives good advice how to find yourself and your dreams, how to go towards them and how to enjoy life and be happy. It gives you courage to start to change your life and treat yourself in a better way. ’The more we do what is good for us, the more we learn to love the good.’ ’When you find the bliss inside you, the pieces of puzzle fall into their places effortlessly.’ The book encourages to go towards one’s dreams and gives hope that you will actually reach them!”

I have always been fascinated by love stories and I have always wondered why so few people seem to live them true in their daily lives. I came to the conclusion – also through my personal experience – that fairytales can come true in real life if you want to see your love story through the eyes of a positive romantic. It is not so much about the actual events but about the mind and heart of the interpreter. I aim to feed your soul with words that give you empathy about your humanity and inspiration to get in touch with your divinity. I also continue to develop my own character as I develop the characters in my stories.

My first novel ”Apsara’s Dance” was published in 2012. Next in line was my first self-help book ”Lighten Up To Be Enlightened!” that came out in August 2015. ”Meal of Love”, my short story collection on love, came out in November 2018. You can find them all on Amazon: 

”Apsara’s Dance is a lovely novel! I couldn’t stop reading it till it was finished…. Then I began to read it again!”


After we have received all the luxury and acknowledgement this world has to offer, we often feel empty. What really brings true joy in this life is understanding our true nature and then authentically serving others and life according to it. My favorite coaching revolves around this question: How can you find your best self that is timeless and a great source of love and joy to yourself and the world?

It is our birthright to be treated as royalty but nobody is given the character that reaps the real treasures that this world can offer. The Star Up Coaching process on finding and fine-tuning your inner light that will show you the fairytale in your everyday life will be revealed in an upcoming book. Order your free letter from the author to receive inspiration and information to help you on your enchanted path.

I’ve read books on coaching and living our best lives for over 20 years and got clients even before I got officially trained because through reading the books and applying the information to my own life I was walking the talk of living my forever unfolding dream life. I also helped many of my friends to believe in themselves and to make their dreams come true, and thus they encouraged me to become a coach.

First I became a certified motivational coach in 2012 in Miami and finally openly shared I would offer coaching services. In 2014 I got further trained in with Robert Kegan and Lisa Lahey in ”the Unlocking the Immunity to Change: A New Approach to Personal Improvement”, a course organized by the Harvard Graduate School of Education and Cambridge, Massachusetts. That, in addition to being a certified yoga teacher and a Reiki healer, lead me from helping people to fulfill their outer dreams to encouraging people to look within and I wrote my first self-help book ”Lighten Up to Be Enlightened!”, which was published in 2015.

Now I love to help my readers to be the heroes in their own fairy tales by shining light on their character development so that they can enjoy the journey of life to the fullest. Naturally, I also offer practical tools for the protagonist to access and stay in the state of love so that the fairy tale also includes the fairy tale love their soul craves.

I have worked as a coach for ten years and have received a lot of heart-warming feedback. My strength as a coach was that I’m excellent at holding the intentions for my clients, which made their dreams come true or, to start with, helped them realize what was missing from their lives in the first place and/or what were the stumbling blocks. Lovingly I helped my clients to release the resistance and allow the desired change into their lives.

”I hired Johanna Maria Davies as a Coach for getting new perspective and balance in my life. With Johanna’s shining personal qualities and professional approach, process has been a great pleasure! She really respects her customers and she’s ready to give them special attention, too. I see, her career will be in light of success.”

Mertsi Lanki, Founder at Best In Ukraine LLC

I love to talk about holistic wellness that takes into consideration our mind, heart, body and soul, and thus allows us to live our desired fairy tales true in our real life. I provide you tools to create and maintain your own brilliant big picture through my coaching as well as love and relationship (heart), mental (mind) and physical (body) training, and my books (soul).

At the moment I have online training only in Finnish ( So far I have given companies mental and physical training and my online trainings are on love and relationships for both single and married people.

”You are a great performer! It felt like you were speaking straight to me. And it nicely felt like we were in connection because you were not just lecturing but asked questions and gave space to think. It is lovely how many fine things you are creating to this world.” 

More than anything I love learning, expanding and transforming to even greater understanding of love, life and human beings, as well as reaching higher states of existence, and that is my wish for you too. So, let me know in a comment below what has been the biggest learning curve in your life

”The real need of the soul is to transform.”

This is why I keep asking myself how can I enjoy transformation the best.

I wish you a happily ever after from the world’s happiest country!

Life is a dance of passion.

Johanna Jääskelä


Holding your hand when you are sleeping through your emotional nightmare so that, at the end of it, you can wake up and bathe in the endless Ocean of love.”

Johanna Jääskelä

”I got very much inspired to read ’Lighten Up To Be Enlightened’ after I was introduced to the topic of being enlightened. I picked up the book and finished it in several hours in one go. I found it rich in content, fluent, resonating, comprehensive, entertaining and beautifully written. The book included many thoughts on finding yourself, feeling yourself, being yourself and living the joyful life you deserve. Besides the related questions in the book encouraged me to contemplate on the thoughts. Presenting the book in the form of ’50 rules’ made it easy for me to go back to any of them anytime and think further.”

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